Amplifier is a music streaming service for eclectic and unusual music. The aim was to design the annual report website. The client wanted something unique, different and that would relate to the people who stream Amplifier. For the project, I came up with the name, design the logo, general look and feel of the website and the key message. The colours are bright and brave.
Concept: We are not tamed
We do not follow; we do not like what we are supposed to like; we are not unique; we are not different; we are not baby boomers, millennials, or Gen Z; we are not hipsters; simply, we are us.
Key Words: Brave / Underrated / Untrend
